Driving around the north shore of Boston...at least from Salisbury, MA to Hampton Beach, NH...it's hard to miss the billboards....
"#1 is by sea, #2 is by land!"
"#1 Lobster Roll in New England!"
"Voted Best Lobster Roll....Ever!"
The funny thing is, they are often advertising different restaurants!!
Who to trust?! Which endorsement to take to heart?
We decided: best to make our own decision and try the Beach Plum in Portsmouth, NH on Saturday. Here's what we found out.
This is The. Best. Lobster. Roll. We. Have. Ever. Had.
Ever!!
And it was only $20!!
Ten - yes, 10 - ounces of lobster meat on what else but a buttered, grilled, New England hot dog roll (you know the ones, with the split down the top, not down the side). TEN ounces! WHO needs 10 ounces of lobster meat, with just enough mayo to keep it together?!
Clearly, I did not not need 10 ounces. What I had left over in my roll is what I have typically start with in lobster rolls at other restaurants.
It was, without doubt, the best 20 bucks I spent.
All weekend.
Perhaps, all summer!
But, was I biased? Thrown by my love of TV Diner and all things off the beaten path?!
Just to be absolutely certain the Beach Plum was as good as we thought it was, we went back on Sunday with Brian's mom and dad.
Kevin announced about half way through his lobster roll, "Well, I'd come back here again." Quite the endorsement from the lobster roll connoisseur!
Brian and Sue loved their fried haddock sandwiches...
...and I thought their fried scallops were about the best I've had! Sweet, juicy (but not greasy) and piping hot, with a delicious tartar sauce. Nearly perfect!
Sometimes, you can believe what you read on billboards (or TV!)!! Especially is you're eating at the Beach Plum in North Hampton or Portsmouth, NH!
"#1 is by sea, #2 is by land!"
"#1 Lobster Roll in New England!"
"Voted Best Lobster Roll....Ever!"
They should give you a free lobster roll for this endorsement!!
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